If your book launch fell flat or your backlist isn’t selling, start by finding out why.

Research-backed services from $49.99, designed and written by a human.

Audience Building

Build an audience waiting for your next book.

From lead magnets and landing pages to social and email strategy, we create a plan to help you turn casual readers into dependable fans.

Content Creation

Free up more time for writing books instead of promoting them.

Let me write persuasive newsletters, blogs, and social posts to keep your readers engaged. I’ll even schedule them for you!

Tech Translation

Get instant clarity on the effectiveness of your website and promotions.

Don’t waste time trying to learn SEO or wrangling Google or Bing analytics. I can tell where you are and suggest course corrections.

Explore My Services

The Illuminations Blog

Free Marketing Resources for Authors

Looking for free marketing resources for authors that are actually worth your time? Most freebies [...]

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The Data Behind My Strategies

At Natalie Mootz Consulting, I base indie book marketing strategies and tactics on data derived from [...]

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Indie Author Demographics in 2026

The landscape of authorship in the 21st century is undergoing a seismic shift. Thousands of [...]

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Which Book Genres Dominate the Digital Age?

With the rise of independent authors and the viral influence of platforms like BookTok, the [...]

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FAQs

How much does it cost to hire a book marketer?

Most book marketing agencies cost thousands of dollars to hire. (Yep.) However, I realize that indie authors have tight budgets  so I’ve taken a different approach. You can purchase à la carte services starting at just $49.99. You can mix and match the services you want or opt for a retainer instead. Contact  me to set up a free discovery call with no obligation.

Independent books are typically marketed by the authors themselves. Although some self-published authors have enough income to hire a specialized agency, most new authors can’t afford that kind of cash outlay. There are many ways to market your book, including buying ads on search engines, podcasts, or platforms like Amazon or BookBub; email newsletters, social media, micro-influencers. The options are as varied as there are authors!

I can help you figure out what works best for your unique book for a fraction of what a big agency costs.

There isn’t one best way to market a book, unfortunately. A lot depends on the genre, the author’s location, their social media reach, their budget, and many other variables. Each author is unique. That’s why getting a trusted strategic partner like Natalie to help sell your books is critical.